Archives for topic: Pharmacy Marketing and Promotions

Flu Myths

5 myths about flu shots

Bust these five myths about flu shots and grow your business In brief: The CDC recommends a flu shot for almost everyone, but less than 50% of Americans get one Many people believe myths: flu shots don’t work, I don’t need one, or it could make me sick Bust these myths (and others) to keep…

Put flu season prep on your summer calendar

Prepare NOW for immunization success this fall In brief: Flu shots are a big opportunity that most pharmacies aren’t fully capitalizing on A key to immunization success: prepare in advance Preparation includes operations, staffing, marketing and more Start preparing now for flu shot success this fall Winning teams don’t just show up on game day.…
2019 Health Mart Pharmacy Winners

Health Mart awards honor 7 independent pharmacies at McKesson ideaShare

Best practices from 7 award-winning independent pharmacies  In brief: Health Mart® pharmacies are leaders at innovating and serving communities 7 top-performing pharmacies are being honored at McKesson ideaShare 2019 Hear their stories for inspiration and ideas to grow and market your business The best of the best Exceptional customer service, innovative programs and creative marketing…
Top CE Sessions

Maximize your value from McKesson ideaShare 2019

8 don’t-miss CE opportunities   In brief: McKesson ideaShare 2019 offers ~200 opportunities to learn from industry leaders More than 40 sessions offer continuing education credit Build your schedule early to ensure access to CEs that will help grow your pharmacy Discovering growth opportunities When pharmacies offer high-quality services, patients and the entire healthcare system…
Save at McKesson ideaShare!

Attend McKesson ideaShare, earn up to $30,000 in generics rebates

What do you get from McKesson ideaShare? Knowledge, contacts, ideas — and rebates on generics In brief: 9 of 10 prescriptions are for generics McKesson ideaShare attendees can earn $30,000 in rebates through the OneStop Generics™ program Even if you aren’t yet a customer, there’s still time to sign up Benefits to patients of generics…
Accomplishing Goals Through McKesson ideaShare

5 Main Topics at McKesson ideaShare 2019

McKesson ideaShare 2019: Helping you achieve your most important goals In brief: What are your biggest goals over the next year? McKesson ideaShare is structured with information and ideas to help you achieve your most important objectives The show floor and education sessions are intentionally focused on these major areas What matters most? What are…
Fun products and techniques to boost your profitable front-end sales

4 ideas to sell more this summer!

Fun products and techniques to boost your profitable front-end sales  In brief: Front-end products often deliver high margins This summer bring in fun, unique products that get customers’ attention Have creative displays and merchandising Target visitors who stop in when they have forgotten something Train your staff on suggestive selling and upselling The net result:…
Underuse of Sunscreen

Educate patients on how to prevent and identify skin cancer

Teaching patients to check for skin cancer is as easy as ABCDE In brief: At least 1 in 5 of your customers will have skin cancer in their lifetime Multiple factors increase skin cancer risks, including common prescriptions Most patients don’t understand the risks and don’t apply adequate sun protection Your pharmacy can shine a…
Why being a preceptor is a win/win

Why being a preceptor is a win/win

7 lessons for making the most from internships    In brief: Well-crafted internships train future employees and benefit your pharmacy As a preceptor, offer a broad range of experiences that tap into students’ abilities Look beyond pharmacy interns to other student learning opportunities that may fit with and benefit your pharmacy Making internships a win/win…

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