Smart Retailing Rx Blog
Insight to help you run a better business
During uncertain times, communicate!
| Business and Operations
When in a crisis, communicate with customers. In brief: Because of COVID-19, many patients are scared, anxious ...
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Why parents are an important segment for independent pharmacies
| Business and Operations
Target and serve parents of young patients to grow your business In brief: Households with children are a big opportunity for pharmacies. There are ~74 million children in the U.S. ...
Go beyond flu shots to serve all flu-related needs
| Pharmacy Marketing and Promotions
Be a full-service flu resource center In brief: Even though many people get flu shots, millions of people still get the flu each year For those getting the flu, be ...
Which of your patients most need a flu shot?
| Pharmacy Marketing and Promotions
Target high-risk populations in your vaccine marketing In brief: Yearly flu shots are recommended for almost everyone Being vaccinated for the flu is especially important for groups with specific risks ...
5 myths about flu shots
| Business and Operations
Bust these five myths about flu shots and grow your business In brief: The CDC recommends a flu shot for almost everyone, but less than 50% of Americans get one ...
Put flu season prep on your summer calendar
| Pharmacy Marketing and Promotions
Prepare NOW for immunization success this fall In brief: Flu shots are a big opportunity that most pharmacies aren’t fully capitalizing on A key to immunization success: prepare in advance ...
Health Mart awards honor 7 independent pharmacies at McKesson ideaShare
| Pharmacy Marketing and Promotions
Best practices from 7 award-winning independent pharmacies In brief: Health Mart® pharmacies are leaders at innovating and serving communities 7 top-performing pharmacies are being honored at McKesson ideaShare 2019 Hear ...
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