Smart Retailing Rx Blog
Insight to help you run a better business
Attend McKesson ideaShare, earn up to $30,000 in generics rebates
| Business and Operations
What do you get from McKesson ideaShare? Knowledge, contacts, ideas — and rebates on generics In brief: ...
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Be the go-to expert for OTC allergy meds
| Clinical Performance
Guide patients to better allergy treatments In brief: More than 50 million Americans — and many of your customers — suffer from allergies Patients often select the wrong OTC ...
Use prescriber data to pinpoint your outreach efforts
| Pharmacy Marketing and Promotions
Make your prescriber outreach efforts POP! In brief: Building relationships with prescribers has big benefits for pharmacies. To engage in prescriber outreach, pharmacies must determine who to target. The Physician ...
Overcome your fears of reaching out to prescribers
| Business and Operations
Tips for getting started and building relationships with physicians and their staff In brief: To start a relationship with prescribers, find common ground. Common ground can be helping non-adherent patients ...
How to help prescribers with quality measures
| Clinical Performance
Build stronger partnerships by helping prescribers with MACRA metrics In brief: Prescribers care how they perform on key measures, especially MACRA. The reason: their score impacts their payment. Many prescriber ...
Show appreciation for doctors in your community
| Pharmacy Marketing and Promotions
7 ways to recognize physicians on National Doctors’ Day In brief: National Doctors' Day is March 30. To help build partnerships with doctors, it is important to show your appreciation ...
Beyond medications: 3 essentials for good heart health
| Pharmacy Marketing and Promotions
Help patients improve their exercise, diet and sleep habits In brief: Heart health is about more than just taking medications. It requires exercise, eating well and getting enough sleep. Your ...
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